Super car

RAC Dealer Network strikes new partnership with G3 Remarketing


The RAC Dealer Network has entered a new partnership with G3 Remarketing to provide its members with access to the vehicle auction specialist’s physical sales and new technology products.

The deal will see a series of ‘takeover’ auctions, next year, at G3’s new auction facility in Castleford, where RAC dealers will be able to access exclusive offers on buyers’ fees as well as meeting with their account managers and other network members.

The events will also offer the opportunity for Assurant, which partners with the RAC in the dealer and aftersales sectors, to recruit new members to the network, with more than 100 independent dealers regularly attending physical sale events.

RAC dealers will also have early access to G3’s valuation and inspection tool, Signal. This has been in development for the past 18 months with a panel of dealers currently having exclusive beta access to the pilot version ahead of a planned release in Q1 of 2023. 

Signal allows dealers of all sizes to access valuations and inspections to support their part-exchange and stock buying needs. It features both an AI inspection tool for consumers and a tablet-driven appraisal product for dealers to use on their forecourts.

Lee Coomber (pictured), RAC sales agent director at Assurant, said: “We have been working on a series of new partnerships designed to benefit our members and G3 is one of the first that we have been able to announce. As businesses, we are very well aligned and the takeover events planned at Castleford will enable our dealers to access high quality stock at a reduced cost, while access to Signal will provide them with leading-edge technology ahead of the rest of the dealer market.”

G3’s co-owner and director, Matt Dale, added: ‘We’re very pleased to be able to forge this deal with the RAC Dealer Network, which is among the recognised leaders in the aftersales sector. The vehicle sale and technology advantages that we are providing to their members are a recognition of the potential importance of this partnership and we look forward to working closely on further cooperation in the future.”



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